PPC Agency for B2B

Every ad dollar answers to your pipeline.

We are a PPC agency for B2B. Our PPC management services run Google, LinkedIn, and Meta on cost per SQL.

Get My PPC Plan

Wasted B2B ad spend

Why PPC management buys clicks instead of pipeline

Wrong target.

Optimizing to cost per lead when the real number is cost per SQL and closed revenue.

Broken handoff.

No GCLID capture and no CRM writeback, so the ad platform never learns which leads closed.

Short windows.

Default 30-day conversion windows sit on B2B sales cycles that often run six months or longer.

Platform math.

LinkedIn judged on in-platform leads, never on influenced pipeline your sales team can confirm.

Consumer playbook.

Meta and display run like B2C, so budget reaches thousands of people who will never buy.

No definition.

Sales, RevOps, and marketing each define a qualified lead differently, so reporting never agrees.

Inside our Growth System

Paid media works when the system behind it works

PPC channels covered

Google, LinkedIn, and Meta

B2B buyers move across platforms. They search Google when the problem turns urgent, research vendors on LinkedIn, and come back weeks later through retargeting.

We run paid search on high-intent and competitor-alternative terms, with negatives that block job seekers, students, and consumers. Worldpay’s cost per click fell 53% in 18 months.

LinkedIn carries the ICP and buying committee work. Meta and display handle retargeting only, at a budget share that matches how B2B buyers decide.

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CRM attribution layer

Tracking that sales trusts

  • GCLID and hashed email from every form, into HubSpot or Salesforce
  • Offline conversion actions for MQL, SQL, opportunity, and closed won
  • Max conversion windows, with SQL stages imported before clicks expire
  • Influenced pipeline reported next to sourced pipeline, in one dashboard

The platform then optimizes toward closed revenue instead of cheap form fills.

Lead quality signals

The lead quality problem

The most common failure we fix is lead quality. Forms fill up, sales books calls that no-show, and nobody can say which keyword created a real opportunity.

We grade every lead inside the CRM, then feed those grades back into bidding as offline conversions. Junk sources lose budget within weeks instead of quarters, and your best keywords finally get funded.

A Houston law firm got 3x more conversions on 25% less ad spend in five months.

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Reporting and cadence

PPC reporting cadence

  • Live dashboard connecting ad spend to pipeline generated and closed revenue
  • Weekly read on cost per SQL by campaign and by channel
  • Monthly review with your sales, RevOps, and marketing leads
  • Quarterly plan covering budget shifts, creative, offers, and testing

You see the same numbers we do, in the same room, every week.

Paid media results

Proof from our PPC management services

43% Qualified pipeline

B2B SaaS
35+ Enterprise appointments

B2B SaaS
65% Lower training costs

Enterprise Tech
$7.9M Pipeline influenced

Fintech
62% Lower cost per lead

Financial Services
3x More conversions

Law Firm

Two ways to start with our PPC agency.

Both begin with your ad accounts, your CRM, and your close rates. Scope and terms are agreed before any work starts, and both are month to month.

Get My Free Pipeline Teardown

For teams whose pipeline leaks between click and closed deal.

Free Demand Audit
Growth marketing agency free marketing plan: 90-day growth strategy and marketing performance audit to uncover traffic, funnel, and conversion leaks

Pipeline Agent Pilot

An always-on rep that books meetings while you sleep.

Start My Pilot
  • Built directly into your CRM
  • Qualifies inbound, follows up outbound
  • Playbooks and prompts included
  • Human override on everything
  • Weekly pipeline and show-rate reporting
  • Ends with a go/no-go

Who we serve

Who this is built for.

B2B companies with high-value deals, a CRM in place, sales cycles measured in months, and a sales team.

We pass on ecommerce, one-off campaigns, and teams with no CRM.

Tell us what's broken.

Questions B2B teams ask before moving ad budget

PPC Agency FAQs

A PPC agency builds and runs paid media that creates B2B pipeline: account structure, targeting, creative, landing pages, and CRM tracking, measured on cost per SQL and revenue.
Expect cleaner data in 30 days, better lead quality by day 60, and a stable cost per SQL by day 90. Closed revenue follows your sales cycle.
Campaign management across Google, LinkedIn, and Meta, keyword and audience research, negative keyword control, ad creative, landing page direction, GCLID capture, offline conversion imports, and one pipeline dashboard.
Cost depends on ad spend, channels, and the tracking work needed upfront. Engagements run month to month with 30 days written notice. Ad spend stays separate from our fee.
We report cost per SQL, pipeline generated, influenced pipeline, and closed revenue by campaign. Clicks and cost per lead sit in the appendix.

Ready to start growing?

Turn ad spend into pipeline with PPC management services measured on revenue.